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Conversion Optimization 101: Could You Help?
Yesterday, I went to a website to make a donation for a friend who is running in the NYC Marathon. As I was finishing entering all my information and was on my last step I saw the following call to...
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Conversion Optimization 101: Culture Trumps Strategy and Tactics
Last week, I published my first Conversion Optimization 101 post and asked you if you could look at a particular screenshot and also to tell me: What’s wrong with this picture? How would you fix it?...
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Reviewing Amazon’s customer experience for their Treasure Truck offer of the...
A look at the mobile experience, landing page, call to action, etc. for the #NES release offer. BTW this is what the Treasure Truck looked like when you arrived: What other brands would you like to see...
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